First of all just wanted to say Happy Thanksgiving (yesterday) to all the Americans.  I celebrated American Thanksgiving by watching NFL football all day.  Here is some random “love” to some American friends, thanks for helping me along my poker affiliate journeys – Mike has an awesome site about Online Roulette that is geared towards Canadians a little bit, Randy has one of the best Poker Rakeback resources I know of, and John Holloway is a big baller with his Online Poker resource which is shaping up to be one of the best on the net.

Since I recently got  into casino and sportsbook affiliating, after focusing solely on poker for a while, I wanted to give a quick little overview of the differences I see between Poker, Casino and Sportsbook affiliating.

Earnings – I think casino is the best for earnings based on each player.  I have been extremely lucky landing two whales (although they didn’t stick around long) which improved my player value a lot.  For me so far poker has been the next best with the $75-125 CPAs.  My sports bettors seem to be pretty good bettors which sucks haha.  Since I am on MGR I haven’t had enough time to really see the true value of my bettors because it will depend on how long they stick around and if they keep depositing.

Traffic – I see a lot of traffic for my sports stuff, but a lot of the traffic is just general sports traffic that I try to convert into online sports bettors.  This is going pretty well for me, and I am always testing different things to try and help my conversion rates.  My casino sites haven’t been developed enough to receive a lot of traffic, but the traffic I do get converts well.  With poker I know there is a lot of traffic and there is tons of content out there that can be written to get you poker traffic.  My advice for new affiliates is to not go the route of trying to rank for reviews pages and such, but start writing dozens of pages about poker rooms on different topics and you will probably see more traffic.

Potential – I am really leaning towards casino and sportsbook affiliating in this one, although I don’t like to.  The poker industry has been crazy the last couple years and I have completely no clue in which direction it is heading.  I think the best thing for poker would be to rank for general online poker terms -”best online poker site” for example – rather than room specific things like “Pokerstars marketing code“.  I believe online casinos will always be around, and again ranking for general converting terms like “Play keno online” would be your best choice.  I think sportsbetting will continue to grow online and I’m glad I got into it.

Anyways just wanted to make a post before the weekend, and give some link love to some American buddies – cheers.